6 Comments
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Anders Dahl's avatar

Good knowledge. I very rarely gets asked about a pdf, but agree itโ€™s a powerful tool, especially if it can be tailored to a employers needs.

Ian Parkman's avatar

Thanks so much for this helpful and compelling post. I teach undergraduate marketing classes and this is terrific for me to illustrate how to persuasively frame creative work for students entering the job market (i.e., NOT through a resume). Keep up the great work! Cheers, Ian Parkman

sometimeperhaps's avatar

Really appreciate this article.